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Critical Path Integrators
Website Re-design, Photography
Critical Path Integrators (CPI) is an audiovisual design and IT integration firm. Their team of AV integration professionals design and install custom solutions for clients across the northeastern United States. Proudly certified as a Minority Business Enterprise (MBE) by the City of Syracuse, New York State, and New York City, CPI exemplifies a commitment to diversity and excellence in service delivery.
I collaborated with Critical Path Integrators' lead UI/UX developer to refresh their website, infusing it with real imagery of the team to enhance authenticity and connection. My role involved directing and executing all photography for the website, ensuring that it reflected the company's values and showcased their team in a genuine and engaging manner. Through this collaborative effort, we transformed their online presence, creating a visually compelling and immersive experience for visitors.